Zack Cohen

Zack Cohen works closely with clients to develop compelling narratives that position them to reach their goals and drive social change. At West End Strategy Team, Zack partners with values-rooted clients seeking to create a better world through education, advocacy, and humanitarian aid.

Before joining WEST, Zack was a senior associate at Rational 360, where he spearheaded strategic communications for clients across economic policy, financial services, foreign affairs, technology, and healthcare.

His political experience includes working on campaigns for Senator Jon Ossoff (D-Georgia) and Rep. Lucy McBath (D-Georgia) and serving on the press team for Senator Catherine Cortez Masto (D-Nevada), where he tracked and analyzed media coverage of the American Rescue Plan.

Zack holds a bachelor’s degree in political communication from the George Washington University. He lives in Washington, D.C., where he can often be found at a concert or a local coffee shop.